Any one considering it, please don’t do it.

“I think it is quite entertaining that people, who I am assuming consider themselves to be good business people, reject an idea because of a couple of, what seem to me as being, bitter comments from a companies ex-journalists.

When a company has a high staffing level and in turn large client base then there are going to be times when people do not get a level of service they require, and maybe in some instances unfairly do not get (which my point is not arguing)”

i am glad that your experience is different, but a lot of people don’t seem to enthralled by the service. Yes the comments were bitter, as Adfero are a very exploitative employer, and so you’re naturally going to feel bitter towards them as an ex-employee. But i think the comments from ex-employees help explain why a reasonably high proportion clients are so unhappy with the customer service they’re given by Adfero, and the unremitting contracts they’re locked into.

“Are you all suddenly going to stop using Microsoft packages because for the last 20+ years they have exploited everything and everyone it touches! ask yourself that one!”

But Microsoft don’t exploit all their employees. Microsoft packages don’t get rewritten everyday and then plonked on the front page of your company’s public-facing website also, so potentially embittered Microsoft employees aren’t such a concern.

“I feel that the Adfero Direct News concept is fantastic - in order to employ a semi-decent content editor would cost me upwards of 25k and with reference to the content they produce - I dont expect them to be on the front line in Iraq giving me unique reports!!”

You can get cheaper and better alternatives elsewhere, according to a lot of people. But fair enough if you feel the service does what you want

“Back to my reference to Microsoft - do you think that Bill Gates became the power and money magnate he did from being nice, paying fairly and sprinkling everything with fairy dust!!!”

What has Bill Gates personal wealth got to do with anything? Adfero barely breaks even, so i don’t think it’s owners are quite in the Bill Gates realm yet. Also, it’s great that you judge a potential service company by how poorly it treats its employees - the worse, the better in yoru opinion?

“Wake up people - if you have been “exploited” then more the fool you, you probably didnt have the writing talents in the first place”

So everyone who works there “probably has no talent as a writer”!! I don’t have any talent, as a writer, but plenty of my colleagues had a lot of talent. Why are you trying to use some wild and moronic generalisation as justification for Adfero’s exploitational employment practices?

Your obviously someone who doesn’t care about making a reasoned argument, but rather are more interested in spewing a load of sales-oriented stupid crap, so i can see while Adfero’s content would appeal to you.

As is so often the case, businesses which treat their staff poorly also have contempt for their customers. If Adfero works for you, then fine - in our case, the return was nothing like 6:1, and any ‘value’ from supposedly providing unique content was negated by the amount of duplication going on in the stories.

When a company has a high staffing level and in turn large client base then there are going to be times when people do not get a level of service they require, and maybe in some instances unfairly do not get (which my point is not arguing)

Are you all suddenly going to stop using Microsoft packages because for the last 20+ years they have exploited everything and everyone it touches! ask yourself that one!

I feel that the Adfero Direct News concept is fantastic - in order to employ a semi-decent content editor would cost me upwards of 25k and with reference to the content they produce - I dont expect them to be on the front line in Iraq giving me unique reports!!

The solution is cheap - if they want to pay peanuts and employ monkeys, fair enough, as long as the content saves me time, gets me seo recognition and keeps the cost down then who am I to argue with someone who was bright enough to have the idea in the first place.

Back to my reference to Microsoft - do you think that Bill Gates became the power and money magnate he did from being nice, paying fairly and sprinkling everything with fairy dust!!!

Wake up people - if you have been “exploited” then more the fool you, you probably didnt have the writing talents in the first place, and if you are a business person that rejects the idea because you dont like the way they treat staff then you are an idiot….period!

I make a lot of money from the service that I have feed 6 websites - it costs me what it does but have a direct roi ratio of 6:1 - need i say more!!

YOUR LOSS!!

Just to make the point clear:

The sales pitch is a load of sh*t.

You get your articles from a grossly underpaid 21-year-old (17k a year in london), who’ll normally be extremely disillusioned and be doing about 25-30 similar-length articles a day. They find your stories normally by typing a relevant search into Google, and then quickly rewording one of the other articles that comes up - & then often putting in a crass one-liner containing your keyword at the end.

If that’s what you want then fine, but completely forget about all this “unique”, and “team of content producers” bollox!